The tour includes a guided walk along Revolución Avenue and through downtown Tijuana, allowing guests to experience the city at street level. Along the way, multiple curated stops are made at key points of interest, including museums, local breweries, souvenir shops, and other cultural highlights. This walking segment provides space for exploration, storytelling, and interaction, offering a well-rounded view of downtown Tijuana’s energy, history, and everyday life through a locally guided perspective.

The itinerary includes a visit to the MULLME Lucha Libre Museum (Museo de la Lucha Libre Mexicana), the only museum of its kind in Mexico dedicated entirely to the history and cultural impact of lucha libre. This stop offers insight into one of the country’s most iconic traditions through exhibits, memorabilia, and local storytelling. Please note that this visit is available exclusively on tours booked for Friday, Saturday, and Sunday, subject to museum availability.

The tour includes a visit to Plaza Santa Cecilia, one of the most traditional and culturally significant plazas in downtown Tijuana. Known for its mariachi music, lively atmosphere, and historic character, the plaza offers a glimpse into local traditions and everyday social life. This stop provides time to explore, observe, and experience a side of Tijuana that reflects its deep-rooted musical and cultural heritage.

The tour includes a stop at the History Museum of Tijuana, where visitors gain insight into the city’s foundations, growth, and role as a border community. Through curated exhibits and historical references, the museum provides context on Tijuana’s social, cultural, and economic development. This visit helps connect the city’s present-day energy with the events and influences that shaped its history.

At mercado el Popo our tour guide will explain the origins and history of this downtown market (here you can buy candies, cheese, kitchen utensils, spices and more.)

The tour includes a stop at Ruta del Borracho, a well-known venue in downtown Tijuana recognized for its extensive selection of mezcal and traditional spirits. Guests are introduced to mezcal tasting as part of the local drinking culture, with guidance and context provided to enhance the experience. For those interested, the venue is also known for its famous scorpion eating dare, a long-standing novelty that reflects the playful and unconventional side of Tijuana’s nightlife culture. Participation in this activity is entirely optional and presented as a cultural curiosity rather than a requirement, allowing guests to engage at their own comfort level.

The tour includes a walk in front of the Tijuana Cathedral, one of the city’s most recognizable landmarks located in the heart of downtown. This stop is optional and can be adapted based on guest interest, allowing time to pause for photos or briefly step inside. The cathedral adds cultural and historical context to the downtown walking experience.

The tour includes a visit to Norte Brewing Co., one of Tijuana’s pioneering craft breweries and a key contributor to the city’s growing beer scene. This stop offers the opportunity to experience locally brewed beers in a setting that reflects Tijuana’s innovative and independent spirit. Guests gain insight into the city’s craft brewing culture while enjoying a curated pause that complements the culinary and cultural flow of the tour.

The tour includes a stop at Caesar’s Restaurant, the birthplace of the original Caesar salad. Unlike many tours that only pass by, this experience allows time to enjoy a freshly prepared salad made tableside, using the classic dressing invented at this historic location. This stop adds a distinctive culinary element to the tour, connecting Tijuana’s food history with a hands-on, authentic dining experience.