Items | Taste Noto: Local Seafood Market Food Tour
Taste Noto: Local Seafood Market Food Tour
Nanao
Important Information
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Public transportation options are available nearby
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Suitable for all physical fitness levels
Cancellation policy
For a full refund, cancel at least 24 hours before the scheduled departure time.
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For a full refund, you must cancel at least 24 hours before the experience’s start time.
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Cut-off times are based on the experience’s local time.
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If you cancel less than 24 hours before the experience’s start time, the amount you paid will not be refunded.
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This experience requires a minimum number of travelers. If it’s canceled because the minimum isn’t met, you’ll be offered a different date/experience or a full refund.
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Any changes made less than 24 hours before the experience’s start time will not be accepted.
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Unlike crowded tourist seafood markets in larger cities, this tour introduces the local food culture of the Noto Peninsula through Noto Shokusai Market, where visitors can experience the flavors and atmosphere of everyday life in coastal Ishikawa.
Explore the market with a local guide while discovering seasonal seafood, regional specialties, and traditional foods unique to Noto. Learn about ingredients such as yellowtail, nodoguro, monkfish, Noto salt, and fermented seafood products, and how they connect to the region’s climate and fishing culture.
The tour includes a ¥3,000 food credit, allowing guests to freely choose what they would like to try from the market’s shops and restaurants. E...
Highlights
2 hours
Offered in English
Free Cancellation
Mobile Ticket
2 hours
Offered in English
Free Cancellation
Mobile Ticket
What's Included
Guided tour of Noto Shokusai Market (local fish market)
¥3,000 worth of food and drink during the tour
English-speaking local guide
Food and drinks over ¥3,000 per person
Transportation to and from the meeting point
Meeting Points
Departure
日本一の七輪
Meet your guide in front of the giant charcoal grill monument at the entrance of Noto Shokusai Market. Your guide will be holding a DeepExperience sign. Please check the meeting point carefully on the map before arriving.
Return
Itinerary
1
Michi-no-Eki Noto Shokusai Market
Noto Shokusai Market is a local food market in Nanao City where visitors can experience the seafood culture of the Noto Peninsula. The market offers fresh local seafood, regional specialties, and traditional products such as dried fish, fermented foods, and Noto salt, providing a glimpse into the everyday food culture of the region.
2 hours
Taste Noto: Local Seafood Market Food Tour
Nanao
About
Unlike crowded tourist seafood markets in larger cities, this tour introduces the local food culture of the Noto Peninsula through Noto Shokusai Market, where visitors can experience the flavors and atmosphere of everyday life in coastal Ishikawa.
Explore the market with a local guide while discovering seasonal seafood, regional specialties, and traditional foods unique to Noto. Learn about ingredients such as yellowtail, nodoguro, monkfish, Noto salt, and fermented seafood products, and how they connect to the region’s climate and fishing culture.
The tour includes a ¥3,000 food credit, allowing guests to freely choose what they would like to try from the market’s shops and restaurants. E...
Highlights
2 hours
Offered in English
Free Cancellation
Mobile Ticket
2 hours
Offered in English
Free Cancellation
Mobile Ticket
What's Included
Guided tour of Noto Shokusai Market (local fish market)
¥3,000 worth of food and drink during the tour
English-speaking local guide
Food and drinks over ¥3,000 per person
Transportation to and from the meeting point
Meeting Points
Departure
日本一の七輪
Meet your guide in front of the giant charcoal grill monument at the entrance of Noto Shokusai Market. Your guide will be holding a DeepExperience sign. Please check the meeting point carefully on the map before arriving.
