our private taxi picks you up directly from station or hotel—no need to navigate public transport. Pick-up is available from Matsuyama Station, Matsuyama-shi Station, Dogo Onsen Station, and surrounding hotels. Please specify your convenient spot when booking.

Special Local Lunch (Optional add-on): This is an exclusive, off-menu experience not available to regular walk-in guests! Gather around a traditional hearth (irori ) at the hidden eatery, Uchiko Inariya × Strike Ken, and grill local ingredients over charcoal yourself. Enjoy river fish, tofu dengaku, shiitake mushrooms, and the 100-year-old specialty “Jumbo Inari.” Experience the authentic warmth of Japan’s countryside tradition.

Visit this renowned studio preserving 1,000 years of Ikazaki washi tradition—the world's only producer of gilded washi paper. ① Create your own handmade washi (40cm × 55cm) with a factory tour. ② Next, in the gilded washi postcard workshop, you can choose gold leaf to apply to pre-glued Ehime handmade washi postcards, creating beautiful and decorative gilded washi postcards.

Tour this 300-year-old brewery (founded 1716) recognized at Japan's National New Sake Competition. Discover traditional brewing methods and taste two premium sake varieties. Your private taxi ensures worry-free tasting.

End at historic Dogo Onsen to continue your day, or return to your Matsuyama station,Matsuyama-shi station, or surrounding hotels. This tour doubles as convenient transport between Matsuyama and Dogo Onsen.