Garosu-gil in Sinsa-dong is known among both citizens and foreign tourists alike, not just because it is a beautiful promenade in the middle of the city, but because it caters to unique cultural tastes and artistic sensibilities.

Apgujeong Rodeo Street is the leading fashion mecca, formed as a cultural zone with a high propensity for consumption. It creates leading fashion trends, customer friendly shops, foreign brand shops with high-quality goods, reasonably priced hip hop fashion shops, and accessory shops.

The area surrounding the station is an important commercial and entertainment district. Many shops in the subway station below ground. In 2007, the area was the 10th most expensive shopping street in the world.

Shopping Center

Opened in 1964, Namdaemun Market is the first largest traditional market in Korea with various goods in store such as children’s, men’s and women’s wear. The displayed goods are sold at a reasonable price and it also functions as a wholesale market.

Myeongdong is one of Seoul's main shopping districts featuring mid-to-high priced retail stores and international brand outlets and Korean cosmetics brands. It is a particularly popular area for young people and tourists as a center for fashion and sight-seeing.