World Heritage Site is a beautifully preserved example of a Southeast Asian trading port from the 15th to 19th centuries. Its narrow, lantern-lit streets are lined with historic yellow-hued buildings that blend Vietnamese, Chinese, Japanese, and European architectural styles, creating a timeless, enchanting atmosphere. What makes it truly unique is its authentic, lived-in feel—it's not just a museum but a vibrant community where history and modern life coexist. Whether you're a history buff, foodie, or photographer, Hoi An provides a serene escape from Vietnam's busier cities, making it an essential stop for any thoughtful travel plan. Plan to spend at least 2-3 days here to fully appreciate its charm, especially during the full moon festival when the streets are car-free and filled with cultural performances. We will explore the ancient assembly halls, temples like the Quan Cong Temple, and the iconic Japanese Covered Bridge, which dates back to the 17th century.

The market is divided into two main sections: the indoor market and the outdoor market. The indoor market is home to hundreds of stalls selling a wide variety of goods, including fresh produce, meat, seafood, clothes, souvenirs, and more. The outdoor market is more chaotic and vibrant, with stalls selling everything from street food and drinks to handicrafts and antiques. One of the best things about Central Market Hoi An is that it is a great place to experience Vietnamese culture and cuisine. Visitors can sample a variety of delicious Vietnamese street foods, such as banh mi (Vietnamese sandwiches), pho (noodle soup), and bun cha (grilled pork and noodles). The market is also a great place to buy souvenirs, such as silk clothing, handicrafts, and traditional Vietnamese art.

Gliding along the serene Co Co River has become a trending highlight of Hoi An’s river boat tours, offering an authentic and immersive escape into Vietnam’s rustic charm. Departing from the tranquil Tra Que Vegetable Village, this traditional wooden boat journey winds through lush greenery, rice paddies, and peaceful farmlands, showcasing the vibrant rural life along the riverbanks. Guided by friendly local fishermen, you’ll witness time-honored fishing techniques, such as net casting, and engage in hands-on activities like rice paper making or herb planting. The Co Co River boat ride stands out for its serene beauty and cultural depth, providing a perfect blend of nature and tradition. Whether you’re capturing stunning photos of the idyllic landscape or connecting with welcoming locals, this tour is a rising star among Hoi An’s river adventures, promising unforgettable memories of Vietnam’s countryside. Book now to join the trend and discover Hoi An’s hidden gem!

Nestled in the serene countryside of Hoian, Botanica Garden Hoian is a hidden gem that blends Vietnamese tradition with immersive, hands-on workshops. This lush, tranquil oasis, adorned with bamboo, coconut leaves, and a vibrant herb garden, offers an authentic escape from the bustling city. Its signature coffee and tea-making workshop, guided by passionate local experts like Perla, Bo, and Cindy, who share their deep knowledge of Vietnamese coffee culture and herbal traditions. Visitors can craft distinctive coffee blends infused with fresh herbs from the garden, creating flavors that are both familiar and delightfully surprising, all within a 100% vegan approach. The intimate setting, infused with soothing fragrances and eco-friendly activities like natural wax scent workshops, fosters a meaningful connection to Hoian’s heritage. Perfect for coffee lovers and culture enthusiasts, Botanica Garden Hoi An promises a heartwarming, inspiring experience that lingers long after your visit.

The store was founded in 2000 by a family with a tradition of silk making in Hoi An. The store offers a wide range of silk products, including ao dai (traditional Vietnamese long dress), skirts, shirts, children's clothing, and fashion accessories. The store's products are made from high-quality silk, hand-woven by skilled artisans. 41 Le Loi Fashion is a popular place to buy silk goods in Hoi An. The store is highly rated by tourists and locals for the quality of its products and customer service.